Tag Archives: Social Media

Anatomy of Mashable’s #MashableSummit Hashtag

By Kevin D. Lyons | Published: June 9, 2010
On Tuesday, June 8, 2010 Mashable in partnership with CNN and in celebration of Internet Week New York held Mashable Media Summit 2010. I was unable to attend in person but enjoyed a full day of amazing content through Mashable’s generous live stream of the Summit on Livestream. Watching the stream was a treat but […]
Posted in Events, Featured, Social Media | Also tagged , , , , | 5 Comments

Using Social Media to Weather the Storm during Hurricane Season

By Kevin D. Lyons | Published: May 29, 2010
Unless you are living under a rock (or on top of one far away from a coastline) you are probably aware that Hurricane season begins on June 1st. In a perfect world anyone living within a region that is threatened by hurricanes would take the week before the start of hurricane season to prepare for […]
Posted in Foursquare, Social Media | Also tagged , , , , , | 6 Comments

Foursquare Check-ins: The Low-Hanging Fruit

By Kevin D. Lyons | Published: May 19, 2010
Just as trees falling in the woods with no one around to hear there are millions of Foursquare check-ins that no one is listening to. In an economy where brands have to get scrappy to preserve brand loyalty and nurture the lifetime value of a customer there sure is a lot of low-hanging fruit left […]
Posted in Featured, Foursquare, Marketing, Social Media | Also tagged , , | 3 Comments

13 Ways to Grow Your Business on the Internet

By Kevin D. Lyons | Published: May 11, 2010
It’s time to stop considering using the Internet to grow your business and start implementing. Businesses delay embracing ecommerce, online marketing, and social media due to lack of knowledge and overwhelming streams of information with no clear starting point. Here are 13 ways you can grow your business on the Internet starting with the basics. […]
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5 Tips for Thriving in Social Media

By Kevin D. Lyons | Published: May 4, 2010
Here are 5 simple and effective tips for developing a rich social media experience for you and your business. Post at least one comment per day to your micro-blog sites like Twitter, Facebook, your Facebook Fan Page, etc.  Read more...
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9 Keys to Making Live Events Social Media Friendly

By Kevin D. Lyons | Published: March 25, 2010
I love all aspect of events including concept development, community building, marketing, monetizing, praying for butts-in-seats, production, and sometimes it’s great just being an attendee.  Making events social media friendly adds a new depth of experience for attendees, naturally develops a community environment. Attending an event without a hashtag associated with it after experiencing this […]
Posted in Events, Social Media | Also tagged , , | 3 Comments